Privacy Policy - Jacksonville, FL

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Privacy Policy

Last Updated: March 2026

Riverside Dental (“Riverside Dental,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you provide when using our website or communicating with our office. This Privacy Policy describes how we collect, use, disclose, and protect information obtained through our website and other online services.

This Privacy Policy applies to information collected through the Riverside Dental website and other digital services operated by our practice.

This Privacy Policy does not apply to protected health information (“PHI”) that is collected, used, or disclosed in connection with the delivery of dental care. PHI is governed by the HIPAA Notice of Privacy Practices, which can be viewed on our website.

Our goal is to provide a seamless and inclusive experience for all visitors—whether you’re using assistive technology such as a screen reader, magnifier, voice recognition software, or keyboard navigation.

Information We Collect

We may collect several types of information from visitors to our website and individuals who contact our office.

Personal Information

Personal information may include information that identifies you directly or indirectly, such as:

• Name
• Email address
• Phone number
• Mailing address
• Appointment request information
• Information you voluntarily provide through forms or communications

We collect this information when you:

• Complete contact forms
• Request an appointment
• Call or text our office
• Communicate with us through email
• Submit information through online questionnaires or forms

Automatically Collected Information

When you visit our website, certain information may be collected automatically through cookies and similar technologies.

This may include:

• IP address
• Device type
• Browser type
• Pages visited
• Date and time of visits
• Referral sources
• General geographic location

This information helps us understand how visitors interact with our website and allows us to improve website functionality and user experience.

How We Share Information

We do not sell personal information collected through our website.

We may share information with certain third parties when necessary to operate our practice and provide services to patients.

These third parties may include:

• Website hosting providers
• Practice management software providers
• Marketing and analytics service providers
• Appointment scheduling systems
• Technology service providers supporting our website and communications

These third parties are required to maintain the confidentiality and security of the information they process on our behalf.

We may also disclose information when required by law or when necessary to protect our legal rights.

Cookies and Website Tracking Technologies

Our website may use cookies or similar technologies to collect information about how visitors use our website.

Cookies allow us to:

• Understand how visitors navigate our website
• Improve site performance
• Analyze website traffic
• Enhance user experience

Some cookies may be associated with analytics services such as website performance monitoring or traffic analysis.

Most browsers allow you to control cookies through browser settings.

Targeted Advertising and Analytics

We may use third-party analytics and advertising platforms to understand website usage and improve our marketing efforts.

These services may use cookies, pixels, or similar technologies to collect information about website interactions.

Information collected through these technologies may include:

• Pages visited
• Website interactions
• Device and browser information

These technologies help us measure advertising effectiveness and improve patient outreach efforts.

No protected health information is used for targeted advertising.

Your Choices

You have choices regarding how your information is used.

You may:

• Decline to submit information through website forms
• Contact our office directly by phone instead of submitting online forms
• Adjust browser settings to limit cookies
• Contact us to request removal of certain personal information where applicable

Please note that limiting certain data collection technologies may affect website functionality.

Data Security

Riverside Dental takes reasonable administrative, technical, and physical safeguards to protect personal information collected through our website.

While we strive to protect personal information, no method of transmission over the internet or method of electronic storage is completely secure. Therefore, we cannot guarantee absolute security.

Data Retention

We retain personal information only as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

Third-Party Websites

Our website may contain links to third-party websites. These websites operate independently and have their own privacy policies.

Riverside Dental is not responsible for the privacy practices of third-party websites.

We encourage users to review the privacy policies of any external sites they visit.

Children's Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children through our website.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When changes are made, the updated policy will be posted on this page with the revised effective date.

Contact Information

If you have questions about this Privacy Policy or our data practices, please contact us:

Riverside Dental
1061 Riverside Ave Suite 101
Jacksonville, FL 32204

Phone: (904) 355-5531

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I understand the information disclosed in this form may be subject to re-disclosure and may no longer be protected by HIPAA privacy regulations and the HITECH Act.